Twenty years ago, we simply used phones for making calls or sending text messages. Now, we carry our whole world around in them.
From bank details to social media contacts, office apps to learning tools, if you can turn it into a digital platform, you’ll find it on a smartphone somewhere. For businesses, to go mobile is communication dynamite and it’s changed the way employers work, not only in the U.S. but around the world.
And it’s not just big organizations that can reap the benefits of mobile. For small businesses, the cost cutting advantages are pretty good and the opportunities to work smarter mean that there is more chance of success and grow in both the short and long term.
1. Better Employee Engagement
The upcoming millennials are virtually inseparable from their smart devices and use them for everything from shopping to talking to their friends. Deeper employee engagement can also be achieved by updating and communicating more effectively, allowing individuals to work and innovate wherever they are in the world.
2. Increased Productivity
Combine this with employers who are committed to working more flexibly in order to get the best out of staff and you have a recipe for tighter working and greater engagement. Because businesses can respond more quickly to customers as well, this means service and sales are improved across the board.
Networking and collaborative working can be undertaken anytime, anywhere. An employer can send a project update to an employee and he or she can receive it while travelling to work on the subway, return comments and get the conversation moving rather than wait to log on or attend a meeting once at work.
3. Affordable App Builders for Small Businesses
These kinds of apps can be easily rolled out to relevant staff and used to improve productivity in a variety of ways. This could be anything from a push notification about an important deadline or calendars for employees to something more complex such as ordering supplies and undertaking projects between several staff members.
Apps can also be built to define a business brand and be given out free to consumers. This works well for businesses such as restaurants or take away outfits who can give customers more opportunity and easy access to purchase from menus. It also means customers have a ready reminder of the company brand on their mobile device as well as easy access to the service or products it supplies.
4. On the Spot Learning
Modules can be downloaded, progress tested, tracked and stored. You can also update employees with office regulations and strategies that enable you to keep everyone in the loop without the need for time consuming meetings. Research suggests that firms which promote a culture of learning in their office environment are 52 percent more productive. That can only lead to one thing: greater profits.