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How To Submit For ERTC,  Employee Retention Tax Credit

12/1/2023

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Some good news for business owners who suffered during the pandemic!

If I told you I could get you/your business a large chunk of cash, without having to repay it back, how fast would you say, "YES"?


Listen, I know that it sounds too good to be true, but it’s very true. And there’s money for all small to medium size businesses up to 500 employees, including you, right now that’s being left on the table.  

Here’s what I can guarantee you.



Try our free calculator now


Are you familiar with the PPP?  If Not then there could be even more money for you!!

Your CPA may have called you about the ERTC. It came out before the PPP but most CPAs decided to go with the PPP because it was so much easier.

They didn’t want to do the ERTC because it was super complicated and convoluted to figure out. The average CPA didn’t want to have anything to do with it because it’s just too hard to calculate.

Here’s the good news.  

Even if you got the PPP, there’s a lot of money being left on the table. But here’s what happened. In March of 2021, they made a change with the American recovery plan that they would still honor the ERTC, even if you got the PPP.
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Your CPA may not have called you about it because it’s so complicated you need a specialist to do it. Most CPAs don’t want to learn a whole new program and put their license on the line.
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We have three 100% US based CPA teams, that are specialists for the ERTC, working on recovering these funds for small businesses.

We’ve seen rebates from $20k-3m.

Even with people who received the PPP, there’s still that much money left on the table.

Try the FREE Calculator now!

I just have a few questions for you:


*At any point in 2020 or 2021 were you mandated to shut down?

*When the pandemic hit did you have any of those quarters that you lost revenue?


*Well, let me ask you something. Did you have any supply chain issues? 

If the answer is yes, w
ell, through my specialist accounting firm, it sounds like we could get you approved and you left money on the table.
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It’s going to take about 90 seconds for us to get a rough estimate of what you’re going to make.

So, we can get you this money back, but it takes up to 18 weeks to 5.5 months. But that’s if we can get you in line right now. Two weeks from now it might take twice as long.

What is this going to cost?   
That’s the best part. Nothing.

Lets Get You Started! Try Our Free Calculator

Submit

Fees.

Remember when I told you it didn’t cost anything.  Yes, it won't cost anything until you decide to work with us once you know what you are entitled!  We will then need a work order from you.

So you know how personal injury attorneys offer you 100% contingency? No money upfront.  You win, we win kind of thing. If we don’t get you money you don’t pay anything. And they do all the work without any money upfront but then charge you 40% or more once the case is won?

We’re one of the only companies in the country that can offer something similar to this. But we’re much less than that. 

And that’s 100% contingency. We go to war, we put all the money out, and you only pay money if you receive it.

So when you asked, “how much does it cost?”  It doesn’t cost you anything. This is all found money.

Now if you want to save a significant amount of money, we have a plan for that as well.

Once you get your calculation back. (Not the estimation but the actual one done by the CPAs.) You can choose to put down a small work order deposit and the percentage drops down all the way to 25%.

Now I’ve told you that we’ve gotten rebates back from $20k-3m. If you choose to pay upfront, that fee drops all the way down to almost half. It goes down to 18%.

You might ask, “why would I want to take the risk of paying that all upfront?”  Well, depending on how much we find out you have coming to you, you might want to save as much of that as possible.

Here’s the best part. Because you don’t have to choose until we get the exact amount, to the penny,  of what you’re going to get.

It’ll take 90 seconds to get a rough estimate of what you’re going to get.  However you will need to fill in a form!!  

Do you have any questions you would like to ask me?

So here’s what’s going to happen next.  You’re going to get a call from our specialist team. They are going to ask you to provide them some docs. If you drag your feet, it can take much longer. What the time frame is today, may not be the time frame two weeks from now. It could take twice as long.  We’re getting a massive influx of new requests every day.  Don’t drag your feet on these docs. If you have them we can set it up right now.

After you upload the docs you’re going to need to sign a work order agreement.


Again, You aren’t required to pay any money upfront to get your calculation but we do accrue hard costs to get your final calculation for you and you will be expected to do business with us.

Try our FREE calculator now!



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FEEL READY TO MAKE IT BIG WITH YOURDROPSHIPPING BUSINESS?

21/5/2020

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IT'S BEAUTIFUL OUTSIDE, SO LEAVE YOUR WORK BEHIND.

If you are selling on eBay and need more time to yourself and/or are looking for a software that will upload your product,  monitor it for price or if it goes out of stock, buys the item for you from your supplier (not all suppliers) and uploads tracking, what more do you want?  And if you don't have products to sell or don't know what to sell,  it will find them for you!

​Watch the video below to get a better idea.  Soon,  it will work for all Shopify store owners too!

ONE STOP SHOP THAT AUTOMATES YOUR SUCCESS
It's a complete timesaver!  What you get with Autods:

PRICE AND STOCK MONITORING
Autods will monitor every hour supplier’s prices and stock changes. When a change is detected we will update your products.

AUTOMATED ORDERS

Save hours of tedious work and prevent cancellations & losses due to changes in product’s price and stock. When an order is received, it will be ordered automatically within few minutes.

FULL CUSTOMER SERVICE MANAGEMENT

Stop jumping between eBay and your monitoring system. Use our customer support system to manage everything from one place: Messages, cancelations, and returns, to all of your stores, at once! You can save pre-made messages and respond with one click.

HOT DROPSHIPPING PRODUCTS FINDER

Dropshipping tool that helps you to get HOT products! Increase your store’s profitability by listing our hot, rapid selling items with a click of a button.

PERFORMANCE STATISTICS AND ANALYSISGet a comprehensive picture of your business with the most advanced dashboard, graphs, filters and bulk systems, that includes everything you need.

UPDATING TRACKING NUMBERS AUTOMATICALLYStop wasting time on boring daily tasks. Let AutoDS update the tracking number for you when it’s available from your supplier.

INCREASING POSITIVE FEEDBACK PERCENTAGE

We will increase your positive feedbacks by over 60% by sending 3 automated personal messages to your customers and leaving them a positive feedback.

VARIATIONS, SCHEDULE, REGULAR AND BULK LISTERS

eBay likes daily investment in our stores. Schedule your uploads using our regular and bulk listers which include variations and automatic full item specifics.

SELL-THROUGH, PRICE, FEES AND INVENTORY OPTIMISATION

AutoDS does it all: raise the price for sold products, or decrease it if they haven’t sold for a while. The products didn’t sell for almost a month? We will end the listing for you.

Review:
I've worked with AutoDS and love the software.  It really works just as it says it does.  They have videos and detailed blog posts to help you with any issues you may have.  The staff are always happy to help.

Just as I started getting real busy with sales coming in, eBay gave me the code MC0111.  This means that eBay does a check on your account for too much activity but what I never enjoyed was that they suspended my account and requested information from me which took 2 weeks to get back to normal.   In the meantime all my products weren't visible anymore and I had to re instate all my listings (800 of them) one by one once they re activated my account.   Autods allows you to have up to 10 eBay stores in your account, all for the same one monthly payment.
 

Autods helps you save time in every way and they have a Trial offer allowing you to test the software for a whole week for just $1.00  so why not try it out? Go here now!
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Social Media is Here To Stay

16/4/2018

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Dear Business Owner,

Did you know as of February 2018 there are over 3.03 Billion people active on Social Media and it is growing at a rate of hundreds of millions of people each year?

Facebook, YouTube, Snapchat, Twitter, LinkedIn and Instagram are some of the most powerful platforms available to generate new business.

The crazy part is less than 2% of businesses know how to use Social Media to generate consistent income!

The world is on Social Media, your clients both current and potential are on it and if you believe your market isn't you will be soon left behind.    

There is a social revolution going on and it is changing the landscape of business all over the world.

It doesn't matter what industry you're in or what you sell - social media is the biggest opportunity available right now!

With 2.072 Billion people active on Facebook, it is right now the single most important marketing tool for business available, full stop, end of story. It is red hot.

1.74 Billion are using it regularly on mobile while in the car, on the train, on the bus... and even while they’re in the bath. Facebook has become a part of daily life.

But more importantly... your customers are on it and your prospects are on it... and everyone you want to do business with is on it...

And if your are not generating business from it, not only are you missing out on more sales than you know how to handle, but you very well may be obsolete within the next 2 years.

If your competition hasn't caught on chances are they will... and then you may struggle to catch up as your competition gets on board and leaves you in their dust.

Facebook's power is their ability to give businesses 3 things:

Identify

Facebook easily enables anyone with basic technology skills the ability to be able to identify who and where their potential clients are. This is game changing.

Target

Facebook also has the most powerful and intelligent tools to be able to target your most ideal clients, based on hundreds of types of behaviours and factors.

Want to target your local community?

What about Women who have just given birth a week ago, who were engaged within last 3 months, who are about to have a birthday, own a house worth more than $1M, that have a child who is 3 weeks away from their birthday, in a particular suburb, city, state or country? 

Done!

The level of targeting available with Facebook will literally bend your mind.

Engage & communicate

Facebook is also the most powerful tool for engagement and gives you direct access to communicate to your audience and community.
There are thousands of people who want what you have, and once upon a time you needed to have to spend over $100K in production and TV ads to access these numbers.

Now all you need is a Facebook account and something of value to communicate that your market will listen to and you have a captive audience.

All you need is a Facebook strategy that empowers you to:
  • Identify your best customers on Facebook
  • Precisely target them while they are using Facebook
  • Engage and communicate with them effectively
  • And (most importantly) convert them into leads and sales
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Why Your Business Should Launch a Loyalty Program

20/3/2018

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​Why Your Business Should Launch a Loyalty Program

Let’s start with something worth remembering:

Selling to your existing customers is a lot easier than attracting new ones. In fact, the probability of selling to 
an existing customer is 60-70%, while the probability of selling to a new prospect is 5-20%. In addition, existing customers are 50% more likely to try new products and spend 31% morecompared to new customers. So how do you get your current customers to come back to your business?

One strategy is to launch a loyalty program.


It might seem like loyalty programs only suit restaurants and retail stores, but in reality, any business can craft a loyalty program to rewards their best customers and make it worth their while to come back and spend more money.

For example, a personal trainer could offer their clients a free session with every 10th class they take. Or maybe they get a free T-shirt if they work out with the personal trainer 5 times in the same week. If you get creative and understand what motivates your customers, you can create a loyalty program for any type of business.


Besides focusing on selling to your existing customers, there are various other reasons why you should launch a loyalty program.

1. Collect valuable data

Data is crucial to growing your business, you need to know who your customers are and how they behave in order to appeal to them. A customer loyalty program will allow you to collect such data. Luckily, 56% of consumers are willing to share data to receive better service. In other words, you will be trading an amazing loyalty program for some data about your customer. This will allow you to put a face and a name to your customer, including when they buy and how much, especially if they are racking up points and redeeming rewards on a regular basis. The gathered data will allow you to create campaigns and products that are targeted at individual customers or groups of customers.  
With Bizness Apps’ newest release, North Park, we have integrated customer data like never before. You can see who is coming into your business, how much they spend, and when they redeem rewards.

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2. Enhance your customer experience

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According to Forbes,  79% of customers would take their business to a competitor within a week of experiencing poor customer service. But it’s not just about customer support, it’s also about the way you show your customers that you value them for buying from your store.

So, how can you increase the likelihood of a good experience with your business?

The answer: make customers feel like the money they spent was worth it.

A loyalty program provides the perfect vehicle to do this.



It’s all about perceived value. If a customer can get something extra for their money, besides the product they purchased, they will experience the “wow factor”.

According to persuasion expert Robert Cialdini, this positive experience also invokes a desire to return the favor, grounded in the power of reciprocity.

In other words, “if a customer receives positive treatment – like a loyalty program – they will be more likely to ‘return the favor’ in the form of more visits, purchases or referrals”, 
Smart Insights says.

3. Maximize brand advocacy

Loyalty programs are meant for your best customers.

These are the 
top 20% of all your customers, who drive 80% of your total revenue by spending more over a longer period of time.

A well-designed loyalty program can deepen their engagement with your brand, as well as make them feel appreciated by a business. Now here is the important part, the more they engage with your business, the more likely they are to promote your brand to others.

Compared to non-advocates, they are 
2-3 times more effective in persuading others to purchase from you.


We all know that people love to talk about things they love. Think of traditional word-of-mouth, as a happy customer tells two people about their experience, and those two people each tell another two people.

According to 
Entrepreneur, word-of-mouth is triggered when a customer experiences something far beyond what was expected. In addition, Nielsen states that 92% of consumers believe recommendations from friends and family over all forms of advertising – 10 times more effective to be exact. Word of Mouth Marketing, then, is the most powerful form of advertising a business can have, as each happy customer can steer dozens of new ones their way.

It is important to make it as easy as possible for them to share their thoughts with others, whether it be on social media, your website or your app.

4. Build your online reputation

Speaking of brand advocacy, a loyalty program is also a great strategy to build your strong online reputation. 

88% of customers trust online reviews, so it’s crucial to devote resources to gathering these reviews on relevant platforms.

There are two ways to do this with your loyalty program: reward your customers for leaving a review or ask your customers to leave a review after redeeming a reward.

With the first, you can trade a reward (be it extra points or special goodies) for leaving a review. With the second, you are zoning in even more on the positive experience your loyalty programs brings to the customer.

In this case, you wait for the perfect moment in which your customers’ feel the most positive towards your brand and then ask them for a review.

When is that perfect moment? When customers have just redeemed a loyalty reward!

Maybe they just just received their free slice of pizza or were rewarded with $5 off their purchase. If you ask customers for a review at this positive point in time, there will be a higher chance that it will be a positive one.

Miomobi Apps does this with the review campaigns feature, where customers get prompted automatically to leave a review through a push notification.

​Positive reviews will help you build a positive brand image and reputation. They will also bring in new customers who picked your business over a competitor because of positive reviews.



Conclusion

A loyalty program can benefit your business in many different ways.

It makes sure your loyal customers feel appreciated, as well as encourage them to come back to your business over and over again. With the data you gain, you will be able to refine your marketing strategies and tailor your loyalty program even more.

Grow your business in 2018 with the help of a simple, yet effective loyalty program.

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Want to speak to me?  Then call me on 01451 798265 in Gloucestershire, UK

30/1/2018

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We are always looking for new ways and what works now, to get promotional messages for local businesses in front of buyers! 

How? 

By putting their marketing messages in their prospects pocket. 

We use the hottest technology in mobile to help businesses get new customers and keep them coming again and again.  

We also provide ordering and reservations (booking appointments),  loyalty and push notifications, reviews, Google My Business services, social media management and mobile apps.

Tel. 01451 798265

www.miomobi.com
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5 Ways PWAs Can Improve Your Mobile Marketing Strategy

20/11/2017

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We’ve been stoked about Progressive Web Apps leading the future of mobile and our team has been experimenting with PWAs over the past months to see what these babies can do. And boy, they can do A LOT!
Progressive Web Apps are an even better mobile marketing tool for small businesses than native apps, as they can be shared and used in seconds. Shareability has recently become a core marketing strategy for businesses big and small. While shareability is often connected to content, the same principles stand for marketing your mobile app. When creating content, you want to make it as easy as possible for people to access and share. The more shareable, the bigger the impact for your business. Along those lines, making an app more shareable is a solid basis for your mobile marketing strategy.
How?

Let’s start by comparing the shareability of 
native apps vs. progressive web apps. While a native app can be shared with a link or by name, a user needs to open the app store, find the right app, and wait for it to download, before being able to use it. With every step of the native app download process, 20% of users are lost. Consumers find it tedious to jump through all these hoops, drastically reducing a native app’s ability to be effectively shared by the business or its customers. Instead of going through 5+ steps, the PWA launches straight from a link – with no wait time! Think of all the new marketing possibilities…




1. Launch from a URL

The most straightforward way to launch a PWA is from a URL. A user can simply type or paste the URL into the browser search bar, ending up straight in the app. But you can get a lot more creative with it; read on.


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2. Launch from QR code

Users can simply scan a QR code that brings them straight into the app’s home screen or a specific app feature. With the new iOS11, it’s even easier for iPhone users to scan QR codes. All they need to do is open their camera, point at the QR code and voilà! (Note: Android users have been able to do this for a while now.)
How to use this for your business:
  • Attach the QR code to the receipt, so that customers can launch the app and collect their loyalty points after purchase.
  • Include the QR code in your direct mailers, so that customers can place an order directly after receiving the flyers.
  • Display the QR code on advertising posters, banners and flyers, so users can check out the app instantly.
  • Print the QR code onto your menu or catalogue, so consumers can jump straight into the ordering feature.  


3. Launch from Google search

The Google search bar will be the new app store search bar with Progressive Web Apps. In other words, consumers can find your app simply by finding your business in the Google search results. In fact, 61% of searches are now from mobile devices. So you will not only be making it easier for users to find you on mobile, you will make it easier for them to become paying customers. Tip: Make sure that your Google My Business account is set up and completed, so both your business and app can be discovered and ranked.



4. Launch from text message

Launching the app from a text message can be valuable in two cases: business to customer and customer to customer. First, if you have curated a contact list that includes phone numbers, you can use text messages to send your new app directly to your customers. They will be able to launch it directly from the message and use it within seconds. Second, your customers can easily share the app with their friends and family, allowing them to market the app for you.
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5. Launch from third-party profile

You can include the PWA link in any third-party profile that can help to improve the user’s overall experience. For example, you can link out to your app in your Yelp profile under “Menu” or “Website” or you can even include it in the “Order Now” context. This is possible for any third-party online profile, including Facebook, Twitter, TripAdvisor, Instagram.


These are only a few examples of how you can share and spread your business’ app with potential customers. You can get creative with this and test different scenarios to find out which ones are most effective in capturing your customers. Progressive Web Apps are extremely linkable and shareable, allowing businesses to make the most out of their mobile solution as a marketing tool.
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These 5 Simple Tips for Small Business will Boost Social Shares

19/10/2017

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Shares have become the social media marketing equivalent of gold, especially for small businesses. Each share is a chain reaction where brand messaging is relayed to an entirely new audience, which can greatly help generate leads and sales. As it stands, Facebook is the undisputed king of social shares, making up for over 90% of shared articles in the first half of last year.
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Shares are what can bring brand messaging to a worldwide level. Take Poo-Pourri for example: they started off as a small company that sold toilet deodorizers, not exactly the most glamorous or exciting product. But after releasing some humorous video content, they quickly gained popularity. One of their YouTube videos boasts over 39 million views!
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​So what are the tips and tricks to help boost your content strategy and take engagement to the next level, like Poo-Pourri?

​1. Create Compelling Headlines

One of the most important elements, if not the most important, of your social content is the headline. This is what grabs people’s attention. Creating bland and boring headlines is one of the biggest sales-killers of online business. Your headline needs to be enticing, but also clearly explain what sort of information you will be sharing. This is one of the best ways for small businesses to set themselves apart on social media.
Buzzfeed is a site that has truly mastered the tantalizing headline. They post multiple articles a day, and each one features a title that is designed to grab attention by using humor, asking an enticing question, or providing unusual or interesting information.
The reason that Buzzfeed articles are so popular and are shared thousands of times per day is because the site utilizes the concept of “thinking fast and slow” with their content. This model means the headline allows readers to think fast, meaning it’s short and simple to understand, and typically piques some interest. Then the body of the content requires a slower, more concentrated thinking, like reading the full-length article.
This tactic attracts audiences because it is easy to browse through and read headlines quickly without much effort before diving into the deeper content.
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This simple example illustrates the importance of nailing the headline. With attention spans shortening even more thanks to the ever-increasing amount of distractions online, using a striking headline will do wonders to increase clicks and shares, as long as you don’t fall into the clickbait trap.

​2. Choose Effective Visuals

Including a visual element like a picture, video, or gif exponentially increases engagement. In fact, Buzzsumo found that updates with images resulted in 2.3 times the engagement than those without.
Like the adage says, a picture is worth a thousand words, so make sure that including a visual really does add something of value to your post. And don’t limit visuals to just images; adding videos to your post grows your organic reach by as much as 135%!
Southwest Airline’s feed offers a great example of utilizing beautiful and eye-catching content that highlights their brand and “wows” your customers; their posts incite wanderlust with professional shots of captivating, travel-themed visuals:
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​3. Research Industry Issues

​When you are releasing content, it is vital to provide something that is beneficial to your audience. If what you share is purely self-promotional or you’re just sharing boring and irrelevant content, it won’t get you very far. Before you start creating, you need to conduct a little research to find out what is buzzing in the industry.
Think With Google is an incredibly user-friendly tool that allows you to conduct market research so you can check out what’s trending and what searches are being made by your customers. If you notice your audience is consistently searching for specific information, consider providing a solution to their problem by providing relevant social content.
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4. Post at the Right Times

Scheduling out your posts so they are released during high traffic times can really help to boost shares and views. There has been a good deal of research conducted in regards the best times to share content on social media sites. Interestingly, the data concluded that each social media site has differing peak times.
For instance, Facebook posts receive higher engagement on the Thursdays, Fridays, and the weekends and between 1 to 4 pm. Twitter, on the other hand, is more active during the day from 12 pm to 5 pm, with higher activity during the week. Instagram has better engagement in the mornings and on Mondays, with lower engagement during the afternoon hours.
It’s important to create a reliable system that keeps your marketing plan on track so you can carefully craft content for the right platform and distribute it at the right time. For this purpose, utilizing a task management software like Workzone ensures that you never miss a deadline, and enables you to seamlessly collaborate with your entire marketing team – including copywriters, graphic designers, and media outreach staff – so you can keep your content plan on schedule.
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​5. Look for Common Threads in Successful Posts

Take a good look at the most shared content in your field; notice any similarities? It’s quite likely that the posts share something in common, whether it’s the subject, industry focus, or even overall just style.
With some critical investigation, try to detect a common theme in your competitors’ content that viewers like. For example, even though Red Bull is just an energy drink, it found that sharing content related to extreme sports resonated well with their audience. The brand linked their product by sponsoring athletes and events, and they regularly share videos and photos of the impressive stunts performed, while featuring gear and signage with the Red Bull logo:
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​It’s important to find what speaks to your audience, whether it is the type of content you share or the valuable information. Once you find that niche that keeps people coming back, always be striving to improve and impress.

​In Conclusion

Consistently gaining social shares is one of the best ways to bring small businesses to the next level. Simply releasing content on social media and hoping for the best is not going to bring in great results. You need to strategize your methodology beforehand and plan for maximum engagement on social media.
Capture your audience’s attention with exciting headlines and include visuals that will catch the eye. Give your audience exactly what they want by discovering the topics they are looking for and make sure you post at the most opportune time.
Once you’ve released some content and experienced high engagement or shares, you will want to keep the momentum going by continuously releasing successful posts. Do a little research and keep track of the analytics on your posts so you can continue to release high-value content that gets shared.
​Author Bio:
Pratik Dholakiya is the Co-Founder of E2M, a full-service digital marketing agency and PRmention, a digital PR agency. He regularly speaks at various conferences about SEO, Content Marketing, Growth Hacking, Entrepreneurship and Digital PR. He has been named one of the top content marketing influencers by Onalytica three years in a row.
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What are mobile Progressive Web Apps?

22/9/2017

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By now, you’ve probably heard that Progressive Web Apps are the future of all mankind. They’ll bring world peace, end hunger, save the rainbows and unicorns, bring balance to the force, and a whole lot more. In the process, they might even push the mobile web forward, bring parity to web and native apps, and help mobile developers reach more users beyond the confines of the app stores.
That all sounds great…but what are Progressive Web Apps, exactly?

“A Progressive Web App uses modern web capabilities to deliver an app-like user experience.”

Native app store apps do things like send push notifications, work offline, look and feel like an app (as Apple and Google have imagined them), load on the home screen, and so on and so forth. Mobile Web Apps accessed in a mobile browser, by comparison, historically haven’t done those things. Progressive Web Apps fix that with new Web APIs, new design concepts, and new buzzwords.



To be clear, I’m talking about browser mobile web apps. Hybrid apps, like Ionic with Cordova, run uninhibited in the native app environment, with all the features we expect of any native app. But pull out the web content from a hybrid app and load it in a mobile browser, and the app is thus constrained by the features of the browser (for a variety of good security and API standardization reasons).
Progressive Web Apps bring features we expect from native apps to the mobile browser experience in a way that uses standards-based technologies and run in a secure container accessible to anyone on the web.
On the whole, Progressive Web Apps describe a collection of technologies, design concepts, and Web APIs that work in tandem to provide an app-like experience on the mobile web. Let’s walk through some of the core tenets of Progressive Web Apps.



Service WorkersService Workers are an incredibly powerful, and equally as confusing, technology behind a Progressive Web App. They power offline functionality, push notifications, background content updating, content caching, and a whole lot more.
At a high level, a Service Worker is a worker script that works behind the scenes, independent of your app, and runs in response to events like network requests, push notifications, connectivity changes, and more.
I’ve heard Service Workers described as a “proxy,” which I think describes them nicely. We can listen for events like fetch that happen any time a network request occurs. We can handle that event with full control, checking for cached data and returning immediately, or allowing the request to continue to the remote server. Our script acts as a proxy, or middleware, for the request.
The sheer power and flexibility of Service Workers makes them very complicated, and generally, developers will want to use pre-made “recipes” for common service worker use cases, such as offline mode. Mozilla has a great reference for service worker recipes that demonstrate the myriad applications with reusable code. For example, here’s how to do a simple offline mode that intercepts fetch events and returns data from a cache if the network request fails. Google also has a slew of Service Worker Samples.
Main takeaway: Service Workers are just a JavaScript file like any other, running in the background and triggered via events, and it’s up to you to write code to handle caching, push notifications, content fetching, etc. Since developers end up using the same “recipes” to do common tasks (like offline support), we will most likely want to use existing recipes to make our lives easier. Service Workers are available on Android with Chrome 50 and not currently supported by other major mobile browsers.
App ShellThe App Shell model is a simple design concept whereby the initial load of a mobile web app provides a basic shell of a app UI, and the content for the app is loaded after. App Shell isn’t a Web API or a framework, but rather a design approach that developers can choose to adhere to that is enhanced by the caching abilities of service workers. You might find that it’s a pretty straightforward, obvious approach, made more dramatic by a buzzword.
With the App Shell model, we focus on keeping the shell of our app UI and the content inside of it separate, and we cache them separately. Ideally, our App Shell is cached such that it loads as quickly as possible when a user visits and returns at a later date. Having the shell and the content load separately theoretically improves the user’s perception of the performance and usability of the app.
Putting this in the context of Ionic, we can load our Ionic app layout immediately (tabs, navigation controller, side menu, etc.), cache it through a service worker, and then fetch and update the content through JS after the app shell has loaded.
As we start to add more PWA support to Ionic, you can expect an App Shell approach to come out-of-the-box for all Ionic apps that are deployed as mobile web apps, with pre-made Service Worker recipes for caching, offline support, and background content refreshing.
Installability and App ManifestHistorically, mobile web apps were not installed like an app to the home screen. Sure, a user could “pin” a mobile website to their home screen on iOS and Android, but the experience was second-rate, and the app still did not come with the local features we expect out of native apps (plus, does anyone actually do that?).
This is changing. Recently, Chrome on Android added support for installing web apps to the home screen with a native install banner, just like the native app banners we’re used to.
To tell Chrome our mobile website is installable as an app, we write a manifest.json file and link to it from our main HTML page (see the second link above for a full example).
Currently, iOS doesn’t have any additional features here beyond Pin to Home screen, so the experience won’t be as fluid, but here’s hoping Apple gives us some goodies this year?
ConclusionProgressive Web Apps are equal parts new Web APIs, design patterns, and marketing fluff. The mobile web comes closer to parity with installable app store apps through app manifest and homescreen install support, background worker functionality with Service Workers, faster load time with App Shell, and a renewed belief that web developers, too, can build amazing mobile app experiences.
At Ionic, we believe the web is the future of apps: It runs everywhere, it’s the most widely known technology stack, and it powers a rapidly increasing number of apps. Today, web technologies are used by millions of app store apps, but so far, the mobile web has been a stripped-down experience driving people to the app store for the Real Thing. Progressive Web Apps change that.

Source from: ionic.io
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How to create Breathtaking Animations In 3 Clicks, With The World’s Easiest Full-Auto Video Animation Software!

11/7/2017

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A Video Marketing Software Tool I Fully Recommend!

If you are into video marketing,  here you can create breathtaking animation videos by just following 3 easy steps:

1. Choose a template 
from a wide array of professionally crafted animations.  
2. Customise your template to your liking and personalise it for your brand.
3. Hit render & watch your video being built in the cloud in just a few minutes!

Don't take my word for it!  Check it out for yourself!  To find out more, click on the link below:

​
Click here!

It is an amazing & incredible web based 3D animation software platform.  It lets you to create 3D animated video elements, such as Intros, Segways, Outros, Social Actions, Call To Actions & more. You can easily mach create anything 3D animated within your videos.

It is a web based cloud platform. So, it’ll work with PC as well as Mac easily. You do not have to install anything on your computer. All you need is an internet connection & you can easily access the platform from anywhere & at any time.  All you will need to do is just enter the platform, select a template, click a few buttons & within seconds you have a cool animated sequence carried out in your video.


When you login to the platform, you will have all the videos & animation you created stored within your account. This is a great plus for the platform. So these videos will not take up space on your device & you always have them handy & can download them, whenever you need those animations.
It is a very cheap, simple & automated way to create wonderful videos without having any technical skills.

Are you still reading?  Go check it out here:
 Click here!
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Mobile Apps and Small Business

14/5/2017

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Mobile apps are available for nearly every task imaginable. From predicting the weather to encrypted messaging, sharing photos with friends or requesting a personal driver, there’s an app for most imaginable needs. but how many of these apps come from small businesses?
For small businesses, creating a mobile app was not realistic even two to three years ago, when the cost to build a mobile app required the contract and commitment of a mobile app development team. However, with the rise of app development software and more specifically, app builders, small businesses can now easily make both consumer dedicated and internal facing apps with relative ease.
So, small businesses are beginning to enter the mobile app realm by investing in mobile apps to further engage their customers and to streamline internal business processes. With the various ways that small businesses can utilize mobile apps, the growing need for mobile-optimized information, and the accessibility of easy to use app building platforms, the stage is set for small business mobile app adoption. 

Slow Start for Small Business Mobile App Adoption

Overall, small businesses have been slow to adopt mobile apps. Currently, less than a quarter of small businesses have a mobile app and nearly a third are unlikely to build one. However, 27 percent plan to build a mobile app in the near future, and 22 percent are unsure, but still could be convinced to build a mobile app in the future. ​
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This slow adoption of mobile apps does not come at too much of a surprise especially since, in the past, building a mobile app meant spending an exuberant amount of both money and time. Additionally, for small businesses, building a mobile app has not been completely necessary for customer engagement or internal use. However, as more people turn to mobile devices for both personal and business tasks, mobile accessible information will become more of a necessity.

Future Looks Positive for Small Business Apps

As the practicality of mobile apps increases for small businesses, they will find that creating a mobile app is both valuable and highly accessible. So, while the percent of small businesses that currently have a mobile app is low, it does look as though small businesses will have viable reasons to turn to mobile solutions very soon.
In fact, the survey data does show an increase in small business mobile app adoption in the near future. Looking at the trend line of those who plan to build a mobile app, nearly half of the small businesses will be likely to have a mobile app by 2017 or later.

While search volume and accessibility will have an influence on mobile app adoption, internal business needs and productivity could also contribute to the growth of small business mobile apps.

Small businesses have the opportunity to utilize mobile apps for consumer facing purposes as well as for streamlining business processes and improving productivity. Given these vast possibilities, many of these industry experts predict that mobile app adoption will continue to increase in the near future.
To put future mobile app adoption in perspective, we further look at the types of small businesses that are currently building mobile apps and their reasons for building them.

Who are Building Mobile Apps?

Currently, the small businesses that have mobile apps stem from a variety of industries. The obvious adopters are those in the more consumer-facing industries.

“The main industries we work with are restaurants, bars, gyms, night clubs, realtors, religious services, and also professional services such as carpet cleaning and air installation. Any company that wants to engage with its clients on a deeper level, and wants to have their services available in its client’s pocket, is the type of business we work with.”
– 
Zach Cusimano

“There are a few typical verticals, including restaurants, churches, small events organizers, car dealers, and stores, which want to build loyalty programs and keep their customers informed, and so on.”
– Viktor Marohnic

While the businesses in the mentioned industries typically build mobile apps to appeal to their customer base, there are a variety of businesses that benefit from building internal apps as well. Praveen Seshadri explains who the 1,500 unique users are.
“These users come from all over the world (about 125 countries), roughly 50 percent from the US. They are not just from small businesses, but also individuals and teams in larger businesses. Anyone who uses a spreadsheet is a potential user and in fact, almost all our users are already using spreadsheets or web-based forms, and are looking to go beyond the desktop/web to mobile devices. There is a broad diversity of the users and the apps they are building.”

With an assortment of different businesses building mobile apps, what are the reasons behind the movement?​


Customer Engagement Encompasses Main Reasons for Building Apps

Overall, the main reasons that the majority of small businesses built a mobile app were to:
  1. Increase sales
  2. Improve customer experience
  3. Become competitive in a specific market
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These reasons are very understandable, especially when considering the advantages of creating a consumer-facing app.
“A good mobile app can facilitate quick checkout for a purchase, leading to an increase in sales. Customer experience amounts to simply browsing through an inventory, seeing what's available. An app can definitely improve that experience, compared to a mobile website, where the user has to login again every time they use it, provide payment details, and so on.”
– Viktor Marohnic



Building on to these reasons, Zach Cusimano emphasizes the advantage of having a constant presence on a customer’s phone. A key benefit that other technologies, like a website, cannot provide.
“Cutting down the time in which someone can make an order or a purchase is a key factor. Having that ability in their pocket is much easier than visiting a business or going on a desktop. All of the reasons mentioned are key in seeing the value of a mobile app. Aside from those, if a business can convince someone to download their app, that person is essentially giving them a place in their pocket at all times. It's an extremely valuable concept which has never been a part of business outside of the last three or four years.”
– Zach Cusimano



Further examining the website vs. mobile app quandary, there are viable reasons to invest in a mobile app alongside a website. A mobile app can offer engagement with customers that a website cannot quite match.
“A mobile-friendly website and a mobile app are both very valuable tools, but they have different purposes. A mobile website is fantastic for user discovery. If someone is searching for a restaurant in their area and hit their website through either Yelp or Google search, ensuring the site is mobile optimized will greatly increase the chances the user will visit the business in the near future. But mobile apps are separate tool best suited for user retention and engaging with clients. They're not aimed at random people finding a company's website, but are more about rewarding loyal customers.”
– Zach Cusimano



Mobile apps can help build a business’s relationship with its customers, providing a more accessible, personal, and customer-centered experience. Beyond the customer-oriented reasons for building a mobile app, businesses can also benefit internally by creating an app for their own use.
The survey results show that 17 percent of the small businesses built a mobile app for internal reasons. What are some of the ways that a business can benefit from building an internal business app?

“By investing in a mobile app, businesses can take their most important tasks and put them into a mobile app, greatly increasing productivity.”
– Praveen Seshadri



In addition to organizing tactical processes and increasing productivity, businesses can greatly benefit from building an app that progresses the way their business is run. In fact, industry leaders contend that the need for mobile optimized business solutions will propel the amount of internal business apps forward in the near future.
“We’ve found that small businesses in particular are eager to find ways to be more productive. Improving productivity is critical to their success. They are cautious in terms of spending before it is obvious that the returns are clear. However, they are full of ideas on how mobile technology can help them run their business better. As a tech community, we need to build tools that match their needs (easy to adopt, low friction, solves their problems, self-serve, no initial cost to try) and just drive awareness.”
– Praveen Seshadri



If a business can build an app that solves various internal problems, and they can build it with an easy to use app builder at a relatively low cost, there are clear reasons for a small business to investigate internal app options.
Another reason for investing in a mobile app includes the mobile app specific features that websites, computer software, and other technologies do not offer. So, further delving into the specifics, what mobile app features are most useful to small businesses?

App Specific Features Invaluable for Small Business ​

Survey respondents revealed what they deem as the most valuable feature of their current mobile app:
  1. Customer loyalty features
  2. Social networking features
  3. Push notifications
  4. Personalization
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For customer-focused apps, it makes sense that customer loyalty features, social networking features, and push notifications are the most valuable. These features allow small businesses to better engage with their customers.
“Most businesses work on the 80-20 paradigm: 80 percent of business comes from 20 percent of their customers. It's important to engage with the clients that have the biggest stake in the business and are most likely to come back. Rewarding them through coupons or allowing them to easily make reservations, order food, get advice, contact the business (or vice versa, easily sending push notifications or geo-targeted coupons) is very important.”
– Zach Cusimano



These features allow businesses to stay in contact with their customers in ways that were previously not available. In particular, businesses can personalize interactions and involve a plethora of customers through push notifications, location alerts, loyalty rewards, and easy access payment systems. As customers expect more features and functions to be available on mobile devices, mobile apps will only become more valuable to all types of businesses.
The mentioned features mostly highlight what businesses find useful in regards to consumer-facing apps. In terms of valuable features for internal business apps, there is a slightly altered list of features that focuses on improving productivity and streamlining business processes. Praveen provides a useful commentary on the ideal features for these internal and productivity business apps. 

“For internal apps there is a very different list of valuable features. The number one is that the app has to work offline. If people want control over their data, photos, and workflow, the app must do all of this offline and then synch with the backend.”
– Praveen Seshadri

For internal apps, valuable features include those that contribute to the overall organization and documentation of business processes, while subsequently refining productivity. Other important features hinge on how the app can be created, including flexibility and cost.
“We’ve found that business owners want to design their app. So an app building platform needs a lot of flexibility without the cost and time that it takes to develop a custom app. The improvements coming are focused on allowing businesses to build apps as quickly and as easily as possible from spreadsheets.”
– Praveen Seshadri

While the identified mobile app features vary slightly between customer-facing and internal business apps, what remains the same are the recognizable benefits that the unique features of mobile apps provide.

​


Conclusion

With a distinguishable need for mobile accessible information, small businesses are slowly finding ways to increase their mobile presence. While the majority of small businesses still have a long way to go in terms of mobile app adoption, the good news is that there are accessible ways for small business to build a mobile app.

​Mobile apps provide diverse advantages to small businesses that other technologies cannot match. With the advantages and the easily accessible platforms available to create a mobile app, it looks as though it is highly possible that small business mobile app adoption will dramatically increase in the next few years.

Survey Respondents

Clutch collected this survey data from 352 small business owners or managers in the US. The largest respondent group is made up of companies with less than 10 employees and less than $1 million in annual revenue.
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Source from clutch.co
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    Who am I?
    A short introduction of myself! My name is Paolo Benvenuto, and I've grown a passion for internet + mobile marketing, since the first of March, 2009. In 2012, I saw mobile marketing as the future trend for growth in mobile websites and mobile apps.  Among these,  my passion grew for SEM and SEO, Social Media and much more, managing company websites to achieve their goals in awesome increased sales, using web marketing strategies that proved to be successful.
    A few questions that could help you or your company are as follows:
    1. How do you market your product at present?
    2. Is it or what is working for you?
    3. What are the biggest challenges your business faces?
    4. Have you planned a system which will help your business grow?

    Italiano 

    Chi Sono?

    Sono Paolo Benvenuto, e mi occupo di internet e mobile marketing dal 01 Marzo del 2009.  Da Nov. del 2012 mi sono dedicato anche a realizzare siti e mobile apps. Ho una passione per SEM e SEO,   Social Media ed altro.
    Aiuto le imprese ad incrementare il loro fatturato usando strategie di marketing che hanno già avuto successo. 
    Domanda 1.
    In questo momento che tipo di marketing utilizzi per la tua impresa?
    Domanda 2. 
    Cosa funziona per te?
    Domanda 3.
    Quali sono le sfide più grandi che ha il tuo business?
    Domanda 4.
    Hai previsto un sistema per l'avvenire della crescita del tuo business?  

    Paolo Benvenuto, EzineArticles Basic PLUS Author
    View my profile on LinkedIn
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